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Marketing Web Analytics Specialist
12 Merab Aleksidze St., David Tower, 3 floor. Tbilisi, Georgia
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Key Responsibilities
  • Measure and report on the performance of web traffic activities using Google Analytics, Google search console and assess against goals
  • Reviewing and analyzing third parties web platforms to identify opportunities for link building and referral traffic growth
  • Design reporting dashboards within Data Studio and Hubspot, following data visualization best practices
  • Identify different stages of the buying journey and determine journey bottlenecks to improve conversions
  • Conduct deep dive analysis on user behavior (Matomo, Hotjar) and design measurement approaches (i.e., KPIs/benchmarks) for enhancements on site
  • Assist with A/B testing design, execution, analysis of results and recommendations; work with cross-functional team and stakeholders to help identify A/B testing and site optimization opportunities
  • Assist with formulating actionable recommendations to marketing units through ongoing reporting, story-lined presentations, as well as daily interactions
  • Stay up to date with the latest SEO and digital marketing trends and best practices and share this information with the broader company on a regular basis
Qualifications
  • Upper-Intermediate English
  • Excellent analytical skills and attention to detail
  • Exceptional organizational skills, multi-tasking capabilities, and a detail-oriented approach
  • Strong interest in seeing through data to make recommendations to improve campaign strategies and tactics
  • Good written and interpersonal communication skills
About us

Vention is a New York-headquartered custom development company with 20+ offices across the globe and access to 3,000+ engineers. For over 20 years, we’ve been developing state-of-the-art software for trailblazing startups including Classpass, Freshly, Bevi, Brex and large-scale businesses such as Mount Sinai, Yale School of Medicine, PwC, StreetShares, Pendo, Grubhub, and Brex.

Our vision remains unchanged since day one: we strive to be the first choice for the most sought-after talent, clients, and partners. For that reason, Deloitte, Global Outsourcing 100, Stevie, IAOP, Inc. 5000, and Financial Times have repeatedly recognized us among the world’s fastest-growing premier technology companies.

Benefits

Our culture is rooted in the belief that ongoing growth benefits employees and the company alike. Because of that, we offer:

  • Personalized career development: An individualized approach to career development, tailoring growth plans to every role
  • Cross-departmental collaboration: Work with diverse teams for a holistic understanding of the tech industry 
  • Access to corporate soft skills development & training: Attend engaging webinars and courses to nurture your skills

We also offer:

  • 24 working days of vacation per year
  • Expanded medical insurance
  • Company-organized meetups and conferences
  • Corporate getaways & team building activities
  • English courses from elementary up to intermediate+ level and specialized training
  • Fitpass sport program
  • Access to discounts across a variety of stores, restaurants & cafes through a corporate discount program
  • And referral bonuses

Engineer your success!

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